Hotel Daniel – Branding
Urban Stay - Smart Luxury.

Hotel Daniel offers exactly what smart travellers need. No plush, no pomp – just great style for good money. And some small details such as bees or a boat on the rooftop.


We have never travelled as much as we do today. For business or just out of curiosity. And also because getting from A to B has never been so easy and convenient. The only challenge: Most of the time, you have the choice between boring middle-class or heavy pomp. But Florian Weitzer has created two smart alternatives – in cooperation with moodley brand identity.


At the Hotel Daniel Graz and Daniel Vienna, you will find neither tristesse, nor unnecessary details – only what modern globetrotters really need. The idea: Smart luxury. No pretending, only a certain self-confidence. Thought-through and chic. Subtle, but with a slight personal touch and small playful elements. And maybe next time you will extend your stay by a night.

Our Services

Brand Positioning & Brand Strategy, Branded Spaces, Corporate Design, Roll Out & Implementation, Corporate Publishing, Content Strategie, Digital Strategy, Digital Design & Development


Weitzer Hotels Betriebsges.m.b.H

Creative direction
Mike Fuisz

Art direction
Graphic design

Sabine Kernbichler

Director digital
Birgit Taucher

Marion Luttenberger

Project management
Johanna Tauschmann
Markus Supanitsch

won awards
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Hotel Daniel