iSi – Publishing
Around the world

All around the world, professional chefs use the Gourmet Whip by iSi. The innovative product of the Austrian company iSi serves as a multifunctional tool for the creation of airy foams and new taste adventures.

Task

iSi stands for inspiration and the eagerness to experiment and try new things. The Gourmet Whip was now to be presented as the basic tool for contemporary culinary art – and the creative potential of the tool was to be properly staged in a high-class cookbook.

Solution

moodley designed a cookbook like a journey around the world: full of impressions, outstanding food photography and regional delicacies. 34 international top-chefs, three barkeepers and one barista revealed their favorite recipes using iSi products and presented their very own creations – preferably created with the help of the Gourmet Whip.

Our Services

Content Strategie, Storytelling, Corporate Publishing

Credits

Client
iSi Gruppe GmbH

Concept & art direction
Doris Pesendorfer

Graphic design
Anna Kranebitter
Christine Lange
Ula Krzyzak
Irene Ksica
Julia Scheiber
Wolfgang Kolar
Alex Muralter (Web)

Director digital
Birgit Taucher

Photography
Tina Herzl
Gerhard Wasserbauer
Akos Neuberger (Foodstyling)

Text
Rudolf Binder

Project management
Samina Gheorghe

Programming
Thomas Allmer
Sissi Bieber

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