NÖM – Branding
Where milk feels at home.

NÖM is not only one of the leading dairies in Austria, but is now active throughout Europe and has been a part of the dairy landscape for over 100 incredible years. Be it dairy products, butter or yogurt – where it says NÖM on the outside, there is NÖM quality on the inside. Guaranteed.

Task

In its 100-year history, NÖM has always had the same goal: Offering the freshest dairy products day after day. A feeling of green grass, blue skies and happy cows: No surprise that NÖM products made from Austrian milk are highly demanded products on the European market. And because they not only have a great taste, but also a great character. moodley made sure that this quality is now visible at first sight.

Solution

The brand now presents itself in a much more friendly and natural way, in its typography, colors and visuals. The logo has been altered and is now rounder, softer and more fluent. New packaging, new web presence and new business tools – moodley has given NÖM a total makeover. One that really makes you want a glass of delicious, fresh milk.

Our Services

Brand Positioning & Brand Strategy, Corporate Design, Roll Out & Implementation, Brand Communication, Package Design, Content Strategie, Corporate Publishing

Credits

Client
NÖM AG

Project management
Johanna Tauschmann

Creative direction
Mike Fuisz

Art direction
Doris Pesendorfer
Natascha Triebl

Graphic design
Natascha Triebl
Kurt Glänzer

Director digital
Birgit Taucher

Social media
Katrin Scheikl

Photography
Andreas Balon
Marion Luttenberger und Croce + Wir

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